The 50/50 default: most successful early-stage companies start with co-founders at 50/50 (or 33/33/33 for three). It signals partnership, simplifies decisions, and avoids the friction of one founder feeling underweighted later. The exceptions:
- Significant prior contribution (months of work, prior code, customer list)
- Outside investment from one co-founder
- Differential skin in the game (one quitting a job to do this full-time, one moonlighting)
When splits should NOT be 50/50: when one co-founder is part-time, when one is significantly less experienced, or when the idea is single-author and the second co-founder is joining a thesis already proven.
Fixing a bad split: If you locked in 50/50 and it's now obviously wrong, the only honest fix is renegotiation with full transparency. Founders who avoid the conversation grow resentful and the company suffers. Use formal mediation if the relationship can't sustain a direct conversation.
Always vest founder shares. Always. Even if you're a solo founder. Especially if you're a solo founder.