Founder Hubs
Every topic, mapped.
Each hub bundles a guide, the tools you'll use, the templates you'll copy, the resources to read, and the next step. Pick where you are.
By topic
Getting Started
How to Start a Business
A practical, operator-grade guide to starting a business in 2026 — idea selection, validation, first customers, legal setup, cash flow, and the tools to use today.
Getting Started
Business Idea Validation
A direct guide to validating a business idea before you build. Interviews, smoke tests, concierge MVPs, pre-orders, and the evidence hierarchy.
Growth
Your First 100 Customers
A practical, operator-grade playbook for getting from zero to your first 100 paying customers — without ad spend, without a network, without luck.
Finance
Startup Finance Fundamentals
The minimum finance every founder needs to know: runway, burn, gross margin, LTV:CAC, pricing, and the calculators to compute them.
Fundraising
Startup Fundraising
An operator's guide to fundraising — pre-seed, seed, and Series A milestones, deck structure, process, and the calculators you need.
Legal
Startup Legal Setup
Educational orientation to the legal stack first-time founders actually need — entity, founder agreements, IP assignment, privacy, and when to call a lawyer.
AI
AI for Founders
How to use AI as a co-founder, not a curiosity. Workflows, prompts, the AI stack, and the risks every operator needs to know.
Small Business
Running a Small Business
A practical guide for small business owners — not VC-backed startups. Cash flow, local lead generation, hiring, operations.
By business model
Business Model
Building a SaaS Business
Practical guide to building a SaaS business as a solo or small-team founder — niches, pricing, distribution, retention.
Business Model
Building an Agency
Agency business model fundamentals — pricing, positioning, scaling beyond hours-for-money, productisation.
Business Model
Building an Ecommerce Business
Practical ecommerce playbook — product selection, margin math, first sales channel, retention.
Business Model
Building a Micro-SaaS
Micro-SaaS playbook — narrow ICP, low ops, recurring revenue, ideal for solo founders.
Business Model
Solopreneur Business
Build a profitable one-person business — productised services, digital products, micro-SaaS, audience businesses.
13 hubs published. More launching as we research.