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Cohort Retention Calculator

Plug in month-1/3/6/12 retention, get plateau, lifetime, and implied LTV — plus a PMF verdict.

Free · no signup required · runs entirely in your browser

%
%
%
%
$
Estimated plateau38%
Monthly decay above plateau0.0%
Implied avg lifetime23.1 mo
Implied LTV per customer$1156

Verdict

Workable

Some retention plateau (~38%). The curve still decays; either pre-PMF, or PMF in a smaller segment than you've targeted.

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